We are pleased to welcome you to the websites of WeAreGroup GmbH. Protecting your personal data is very important to us. With this privacy policy, we aim to inform you about how we handle your personal data when you visit our websites and to explain your rights.
Who are we, and how can you reach us quickly?
WeAreGroup GmbH
Gottfried-Arnold-Straße 3
D-35039 Gießen
T: +49 (0) 641 948 343 46
E: office@wearegroup.de
If you have any questions about data processing, your rights, or the privacy policy, our Data Protection Officer, is also available to assist you. You can reach him at:
Eric Postlack
Philosophenweg 25
D-35578 Wetzlar
T: +49 (0) 641 948 343 46
E: datenschutz@wearegroup.de
What data is processed when you visit our websites?
In the following, we inform you about the data collected during your visit to our websites, the purposes for which it is processed, the legal basis for data processing, the options you have to control the collection and processing of the data, and when the data is deleted.
Log-Files
Collected Data:
When you visit our websites, your browser automatically transmits the following data:
Your IP address
Websites you access through our site
Pages you click on and the time of the click
The name of your Internet service provider
Your browser type and version
The operating system of your device
The date and duration of your visit.
Purposes of Data Processing:
The temporary storage of this data is necessary to enable the delivery of the website to your computer and to ensure the functionality of the website. This data also helps us gain statistical insights into how our websites are used. Additionally, we collect this data to trace and prevent unauthorized access to the web server, misuse of the websites, and to safeguard our information technology systems.
Legal Basis:
We temporarily store this data based on legitimate interests (Art. 6 (1) f GDPR). Our legitimate interest lies in achieving the purposes described above.
Storage Duration and Control Options:
The data is deleted when it is no longer necessary for achieving the purposes. Log files are deleted after no more than 90 days.
General information about cookies and targeting technologies
Collected Data:
When you visit our websites, so-called cookies are set. These are small text files that are stored on your device. Cookies typically contain a unique string of characters, known as a cookie ID, which allows your browser to be identified when you revisit our websites. Additionally, we use so-called tags, which are small code elements that help us measure user behavior and the effectiveness of advertising activities. Depending on the type of cookies or tags, different data is collected and processed in a pseudonymized manner. We use both our own cookies and cookies from other providers (third-party cookies). The third-party cookies are detailed in the section “Third-Party Cookie and Tracking Technologies Used.”
Purposes of Data Processing:
Technically necessary cookies enable the website’s technical functionality. Some features of our websites cannot be offered without the use of these cookies. Functionality cookies make our websites more user-friendly and ensure certain features, such as the cross-page shopping cart display, where you can see how many items are currently in your cart, and the storage of your login data so that you can access your previously entered data and settings when you revisit the site. Analytics cookies and tags allow us to generate overall statistics, such as the number of visits, the most frequently viewed areas of the websites, as well as information about locations and the average duration of visits. This helps us improve the quality of our websites and content. Advertising cookies and retargeting technologies allow us to provide you with tailored offers and information. This makes our websites more engaging for you and enables us to deliver personalized, interest-based advertising to you on other websites.
Legal Basis:
We use technically necessary cookies and functionality cookies based on legitimate interests (Art. 6 (1) f GDPR). Our legitimate interest lies in ensuring the proper functioning of our websites and their optimal usability. We use analytics cookies, advertising cookies, as well as tags and retargeting technologies, based on legitimate interests (Art. 6 (1) f GDPR, Recital 47). Our legitimate interest is to tailor our websites optimally to the interests of our customers.
Storage Duration and Control Options:
Some of the cookies we use are automatically deleted after you close your browser (so-called session cookies), while others remain on your device permanently and allow us to recognize your browser upon your next visit (so-called persistent cookies). You have full control over the use of cookies and can delete cookies in your browser, disable the storage of cookies entirely, or selectively accept certain cookies. Please use your browser’s help functions to learn how to change these settings. However, doing so may limit the functionality of our websites.
Third-party cookie and tracking technologies used
Google Analytics
Collected Data:
On our websites, we use Google Analytics, a web analytics service provided by Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics places cookies on your device, enabling the analysis of your use of our websites. For this purpose, Google collects data such as information to uniquely identify your browser, details about when and how often you visited our websites, how long you stayed on our websites, and how you interacted with our websites. Further information is provided by Google here.
Purposes of Data Processing:
We use this technology to present you with interest-based advertisements on other websites within the Google advertising network. These ads relate to content you previously viewed on our websites. Additionally, we use this technology to improve our offerings.
Legal Basis:
The described Google products are used based on legitimate interests (Art. 6 (1) f GDPR). Our legitimate interest is to tailor our websites optimally to the interests of our customers.
Storage Duration and Control Options:
The data collected through Google functions is stored and regularly deleted. You can prevent the storage of cookies by adjusting your browser settings accordingly. Additionally, you can prevent the collection and processing of data by Google by downloading and installing the browser add-on available at the following link.
Hub Spot
Collected Data:
We use HubSpot on our websites. HubSpot is a software company based in the USA with a subsidiary, HubSpot Ireland Limited, located at 2nd Floor 30 North Wall Quay, Dublin 1, Ireland. HubSpot uses cookies, small text files stored locally in your web browser’s cache on your device, which enable us to analyze your use of our website. The collected information includes data such as IP address, geographic location, browser type, duration of visit, and pages viewed.
Purposes of Data Processing:
HubSpot processes the collected data on our behalf to generate reports about website visits and the pages visited. The information collected by HubSpot, as well as the content of our website, is stored on the servers of HubSpot’s service providers.
Legal Basis:
If you have given your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR, the processing on this website occurs for the aforementioned purposes. Since personal data is transferred to the USA, additional protective measures are required to ensure that the data protection level of the GDPR is maintained. To guarantee this, we have entered into standard data protection clauses with the provider in accordance with Art. 46 (2) lit. c GDPR. These clauses obligate the recipient of the data in the USA to process the data according to European data protection standards. In cases where this level of protection cannot be ensured even with these contractual extensions, we strive to obtain further agreements and assurances from the recipient in the USA.
Storage Duration and Control Options:
The data is deleted as soon as it is no longer needed to achieve the purpose for which it was collected. You can permanently object to the collection of data by HubSpot and the setting of cookies by adjusting your browser settings to prevent the storage of cookies. You can object to the processing of your personal data at any time with effect for the future.
LinkedIn Insights Tag and Conversion Tracking
Collected Data:
We use the LinkedIn Insight Tag on this website. The LinkedIn Insight Tag creates a LinkedIn “browser cookie” that collects the following data:
IP address of your computer
Date and time of consent
Web browser used
URL of the visited website
Demographic data from LinkedIn, if the user is an active LinkedIn member
This technology allows us to generate reports on the performance of our ads and gather information about website interactions. The LinkedIn Insight Tag is embedded on this website, establishing a connection to the LinkedIn server when you visit this website while logged into your LinkedIn account.
Purposes of Data Processing:
We process your data to evaluate campaigns and gather information about website visitors who may have reached us through our LinkedIn campaigns.
Legal Basis:
We process your data based on your consent or because we have a legitimate interest in processing the data, as per Art. 6 (1) sentence 1 lit. a and f GDPR. Our legitimate interest lies in measuring the reach of our ads and analyzing user behavior on our websites.
Storage Duration and Control Options:
We store your data as long as needed for the respective purpose (campaign evaluation) or until you object to the storage of your data or withdraw your consent. The collected data is encrypted. You can find more information here. You can also find the LinkedIn privacy policy and opt-out options here.
What data is processed when you contact us, subscribe to a newsletter, chat with us, or use our services?
In the following, we inform you about the data that is collected and processed when you contact us, subscribe to a newsletter, chat with us, or commission a service, the purposes and recipients of this data, the legal basis for the data processing, and when the data is deleted.
Contact and Service Delivery
Collected Data:
We collect and process the data you provide, such as your contact details, name, and inquiry, when you contact us via a contact form or email. All data you transmit to us is encrypted during transmission between your browser and our server.
HubSpot: We use HubSpot for marketing activities. HubSpot is a software company based in the USA with a subsidiary, HubSpot Ireland Limited, located at 2nd Floor 30 North Wall Quay, Dublin 1, Ireland. We use this integrated software solution for our own marketing, lead generation, and customer service. This includes email marketing for sending newsletters and automated mailings, social media publishing and reporting, contact management such as user segmentation and CRM, landing pages, and contact forms.
Asana: We also use Asana as a project management solution. For example, if you send us an email with a request, we process it further in Asana. These processing activities are carried out based on an adequate level of data protection. When using the services of Asana Inc., it cannot be ruled out that the relevant employees of Asana (Asana, Inc., 1550 Bryant Street, Suite 200, San Francisco, CA 94103, USA), its subsidiaries, or subcontractors may become aware of this data. Consequently, the data may also be collected, processed, and used in countries outside the European Union and the European Economic Area.
Microsoft: Additionally, we use Microsoft Office 365 as a solution for internal and external communication. For example, if you send us an email to our support mailbox, it will be stored and processed in an Exchange mailbox. These processing activities are carried out based on an adequate level of data protection. When using the services of Microsoft Office 365, it cannot be ruled out that the relevant employees of Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA), its subsidiaries, or subcontractors may become aware of this data. Consequently, the data may also be collected, processed, and used in countries outside the European Union and the European Economic Area.
Apple: We use Apple Inc.’s Pages, Keynote, and Numbers products, as well as the connected iCloud, for creating offers, presentations, calculations, correspondence, and other written communications. These processing activities are carried out based on an adequate level of data protection. When using Apple’s services, it cannot be ruled out that the relevant employees of Apple (One Apple Park Way, Cupertino, CA 95014, USA), its subsidiaries, or subcontractors may become aware of this data. Consequently, the data may also be collected, processed, and used in countries outside the European Union and the European Economic Area.
Purposes of Data Processing:
Data processing is carried out by our employees or by service providers we have engaged, exclusively for the purpose of processing your inquiry and providing the requested service.
Legal basis:
We process your data to carry out pre-contractual and contractual measures based on your request (Art. 6 (1) b GDPR).
Storage Duration:
We store your data for as long as it is needed for the specific processing purpose, to ensure or fulfill legal retention obligations.
Newsletter
Collected Data:
We collect and process the data you provide, such as your name and email address, when you subscribe to our newsletter. In our newsletter, we use tracking technologies. These technologies collect data on whether our emails are opened and which links you click on.
HubSpot: We use HubSpot for our newsletter. HubSpot is a software company based in the USA with a subsidiary, HubSpot Ireland Limited, located at 2nd Floor 30 North Wall Quay, Dublin 1, Ireland. We use this integrated software solution for our own marketing, lead generation, and customer service. This includes email marketing, which manages the sending of newsletters and automated mailings, social media publishing and reporting, contact management such as user segmentation and CRM, landing pages, and contact forms.
Zwecke der Datenverarbeitung:
We process the data to send you the newsletter. We use the collected data to determine which topics are of interest to you. We then use this information to improve the emails we send you and the services we provide, as well as to link them with existing tracking or profiling information.
Rechtsgrundlage:
On the website, you have different options to subscribe to our newsletter. If you wish to receive the newsletter, we process your data with your consent to inform you about selected topics via electronic mail and to send you promotional content. We use the double opt-in principle, meaning if you subscribe to the newsletter, we will send you a confirmation email with a registration link. You will only be added to our newsletter list once you click this link. If we have received your email address in connection with the sale of a service, we may use it to send you information about similar services based on legitimate interests (Art. 6 (1) f GDPR). Our legitimate interest lies in directly addressing you with promotional content.
Speicherdauer:
We store your data as long as it is needed for the specific processing purpose.
Processing of Personal Data in the Context of Service Delivery
Please note that if we provide services in advance, such as in the case of a purchase on account, we may transmit the data you provided during the order process (e.g., name and address) to the Association of Creditreform Clubs e.V., Hellersbergerstr. 12, 41460 Neuss (hereinafter “Creditreform”), in order to safeguard our legitimate interests by obtaining a prognosis of payment likelihood/creditworthiness. In return, we receive creditworthiness information from Creditreform in the form of statistical probability values concerning a potential payment default. These values are calculated using scientifically recognized mathematical-statistical procedures, which may include address data. We use the information received regarding the statistical probability of a payment default to make a balanced decision about the initiation, execution, or termination of the contractual relationship.
Your legitimate interests are taken into account in accordance with legal requirements.
Creditreform
Our company regularly checks your creditworthiness when entering into contracts and in certain cases where there is a legitimate interest. For this purpose, we work with Creditreform e.V., Hellersbergerstr. 12, 41460 Neuss, from whom we receive the necessary data. To this end, we transmit your name and contact details to Creditreform. Further information on data processing by Creditreform can be found in the detailed information sheet “Creditreform Information according to Art. 14 EU-GDPR.”
What rights do you have, and how can you exercise them?
Withdrawal of Consent
You can withdraw any consent you have given for the processing of your personal data at any time with effect for the future. Please note that the withdrawal does not affect the legality of the data processing carried out up to that point and does not extend to data processing for which there is a legal basis and which may therefore be processed without your consent.
Additional Data Subject Rights
You can withdraw any consent you have given for the processing of your personal data at any time with effect for the future. Please note that the withdrawal does not affect the legality of the data processing carried out up to that point and does not extend to data processing for which there is a legal basis and which may therefore be processed without your consent. Additionally, under Articles 15 to 21 and 77 of the EU General Data Protection Regulation (GDPR), you have the following rights as a data subject, provided the legal requirements are met:
Right of Access:
You can request information at any time about which of your personal data we process and how, and you can request a copy of the personal data we have stored about you (Art. 15 GDPR).
Right to Rectification:
You can request the correction of inaccurate personal data and the completion of incomplete personal data (Art. 16 GDPR).
Right to Erasure:
Regarding the deletion of your personal data: Please note that data we need to execute and process contracts, assert, exercise, and defend legal claims, or data for which legal, regulatory, or contractual retention obligations exist, are excluded from deletion (Art. 17 GDPR).
Right to Restriction of Processing:
You can request the restriction of processing under certain circumstances, such as if you believe your data is inaccurate, if the processing is unlawful, or if you have objected to the processing. This will result in your data being processed only in a limited way without your consent, for example, to assert, exercise, or defend legal claims or to protect the rights of other natural or legal persons (Art. 18 GDPR).
Right to Object to Data Processing:
You have the right to object to data processing for direct marketing purposes at any time. Additionally, you can object to data processing based on legitimate interests at any time for special reasons (Art. 21 GDPR).
Right to Data Portability::
You have the right to receive the data you provided to us, which we process based on your consent or to fulfill a contract, in a commonly used, machine-readable format and to request, where technically feasible, the direct transfer of this data to third parties (Art. 20 GDPR).
Contact Methods::
You can exercise your rights via the following contact methods:
Eric Postlack
Philosophenweg 25
D-35578 Wetzlar
T: +49 (0) 641 948 343 46
E: datenschutz@wearegroup.de
You can withdraw your consent to data processing through cookies and tracking technologies by adjusting your browser settings or using the opt-in or opt-out options described in detail in the section “Third-Party Cookie and Tracking Technologies Used.”
You can also withdraw your consent to receive the newsletter at any time by clicking the corresponding link in each newsletter.
Right to Lodge a Complaint with a Supervisory Authority:
If, for example, you believe that our data processing is unlawful or that we have not granted the above-mentioned rights to the necessary extent, you have the right to lodge a complaint with the relevant data protection supervisory authority.
Last Update
August 19th, 2024
